Great Food Club’s new mobile site

Published on February 13, 2013

Great Food Club now has its very own mobile web application. The new website, developed specially for mobile phones by Midlands-based Next Big Leap Media, allows food lovers to join Great Food Club free of charge by simply registering with their email address.

Once registered, new members are given access to an individually-numbered digital membership card, which they can use to claim exclusive offers put on by Great Food Club restaurants, pubs, cookery schools and food shops.

__________

Example of a digital membership card

__________

Each member’s digital card is stored on his or her smartphone, allowing them to access it at any time, whether an active web connection is available or not. iPhone users are invited to pin a Great Food Club icon to their home screens, while Android users can simply bookmark the site to give them quick access their e-cards.

iPhone users can add a Great Food Club icon to their screens for quick and easy site access

Another feature of the mobile site is its quick search function, which allows food lovers to find their 20 nearest Great Food Club-affiliated establishments by entering a postcode or location, or by allowing their phones to use their current location.

__________

The mobile Great Food Club search function

__________

To browse the new mobile site, go to www.greatfoodclub.co.uk on your mobile phone. The site recognises a mobile is being used and automatically displays the mobile version of the site, rather than the full site.

The site provides a handy way of exploring high quality, independent pubs, restaurants, producers, cookery schools and food shops near you.

All food and drink establishments that become affiliated to Great Food Club are selected by us because of the quality of food and drink they offer, plus their commitment to good, friendly customer service. Once affiliated, they are invited to put on special offers to Great Food Club members.

Only independent businesses with roots in their local areas are asked to join Great Food Club. No big chains or supermarkets are invited to join.

Matt Wright
The author:

Matt lives in Leicestershire with his wife, two kids and dog. He is passionate about British pubs, slow food and home brewing. He founded Great Food Club (originally as Great Food Magazine) in 2010 after being inspired by local producers near his home town of Melton Mowbray - Britain's 'Rural Capital of Food'.