Blog: why small traders need to think more like Morrisons

Published September 28, 2012

By Jack Thorpe

This is an edited version of a Facebook post and we thought it was thought-provoking. What do you think? Let us know on Twitter – @greatfoodmag

Picture, top left: Tomatoes on sale in the new Morrisons, Stamford

Has anyone been to the new-look Morrisons in Stamford, Lincolnshire? A simply brilliant fruit and veg section that makes everyone else’s offerings look awful. White asparagus, yellow chard, umpteen different mushrooms, four types of aubergine, more tomatoes than you can shake a mooli at etc etc.

Yes, I know it’s a giant corporation crushing the independents and yes I know about food miles, blah, blah, but like most of the population I work during the week and I’d rather not spend every Saturday shopping for food.

I’d love to support local independent traders (and I do when I can), but they need to be a bit more proactive and open in the evening – even just a couple of evenings a week.

Councils need to wise up and offer free parking. Free parking in town centres, shops open in the evenings and empty units handed out for free (or v cheap) to local business start-ups – that’s how you reinvigorate the high street.

The author:

Matt lives in Melton Mowbray, Leicestershire. He is passionate about the independent food & drink sector and founded Great Food Club in 2010 after being inspired by local producers near his home town.